welcome GLN Academy

Sales and Negotiation Mastery

Duration: 3 to 4 Hours – 2 Sessions
 
START 28 January 2025
 
Non-GLN/5SLN Member $190,-

$175 per person

We start this course 28 January 2025!!
It's crucial for companies to recognize that sales are the driving force behind their success, as nothing
happens until a sale is made. Job seekers should also be reminded that embarking on a career in sales
can lead to numerous benefits and opportunities for advancement!
 
Proficiency in sales is essential across all industries, especially in the cargo sector, making this course
highly valuable and relevant.
 
The sales process is comprised of the following 5 pillars: Devising, prospecting, encountering, closing and
retention. This course underscores the critical significance of the retention pillar, recognizing that an
existing customer is indeed invaluable gold.
 
The negotiation section of this course clarifies the ten pillars of negotiation, including pre-establishing
what can be traded, identifying the best alternative to a negotiated agreement, determining both your
bottom line and aspirational targets.
Concluding with an exploration of major negotiation tactics and strategies for addressing them when
encountered, the course incorporates wisdom from historical figures, whose quotes remain profoundly
relevant today and into the future.
 
Upon completion, participants can expect to reap significant benefits from the acquired sales and
negotiation skills and tools, yielding substantial returns on their modest investment in the course.